Privacy Policy

Effective Date: September 15, 2026
Last Updated: September 15, 2026

Smith AV Technology Solutions ("Smith AV," "SmithAV," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you provide to us.

This Privacy Policy explains how we collect, use, disclose, store, and protect information when you visit SmithAV.com, request an estimate, schedule an appointment, purchase products or services, communicate with us, or otherwise interact with Smith AV.

By using our website or providing personal information to us, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

We may collect personal information directly from you, automatically when you use our website, and from service providers or business partners.

Information You Provide to Us

Depending on how you interact with Smith AV, we may collect:

  • First and last name

  • Business or company name

  • Billing address

  • Service or installation address

  • Email address

  • Telephone or mobile number

  • Project information

  • Property information relevant to an installation

  • Requested products and services

  • Appointment and scheduling information

  • Estimates, proposals, invoices, and purchase information

  • Payment and transaction information

  • Communications you send to us

  • Customer-service inquiries

  • Reviews, testimonials, photographs, or videos you voluntarily provide

  • Information submitted through website forms, contact forms, quote forms, or service-request forms

For certain smart-home, networking, security, audio/video, lighting, shading, or automation projects, you may also voluntarily provide information regarding your home's technology systems, floor plans, construction plans, equipment, network requirements, or other project specifications necessary for us to design or perform services.

Payment Information

When you purchase products or services, payment information may be processed through third-party payment processors, financial institutions, or payment services.

Depending on the payment method used, these providers may collect information such as:

  • Credit or debit card information

  • Billing information

  • Bank or electronic-payment information

  • Transaction details

Smith AV may receive confirmation of your payment and transaction information without receiving or storing your complete payment-card number.

Information Collected Automatically

When you visit SmithAV.com, we or our technology providers may automatically collect certain information, including:

  • IP address

  • Browser type

  • Device type

  • Operating system

  • Referring website

  • Pages viewed

  • Links clicked

  • Date and time of visits

  • Approximate geographic location

  • Website interaction information

  • Cookie identifiers

  • Advertising or analytics identifiers

  • Session information

We may use cookies, pixels, tags, analytics technologies, and similar technologies for these purposes.

2. How We Use Your Information

Smith AV may use personal information to:

  • Respond to inquiries

  • Prepare estimates, proposals, and system designs

  • Schedule consultations and installations

  • Provide requested products and services

  • Process and administer orders

  • Coordinate product delivery and installation

  • Provide shipping or tracking information

  • Process payments

  • Send invoices and payment reminders

  • Communicate regarding appointments

  • Send technician arrival or scheduling notifications

  • Provide customer support

  • Maintain customer and project records

  • Provide warranty or service support

  • Troubleshoot installed systems

  • Improve our products, services, and website

  • Analyze website traffic and performance

  • Maintain the security of our website and systems

  • Prevent fraud or unauthorized activity

  • Send marketing communications where permitted

  • Request customer reviews or feedback

  • Maintain internal accounting and business records

  • Comply with applicable laws and legal obligations

  • Establish, exercise, or defend legal claims

We may also use information for other purposes disclosed to you when the information is collected.

3. Communications, Email, and Text Messages

If you provide Smith AV with your email address or telephone number, we may use that information to communicate with you regarding:

  • Estimates

  • Quotes

  • Orders

  • Payments

  • Appointments

  • Installation schedules

  • Technician arrival times

  • Project updates

  • Product deliveries

  • Service requests

  • Warranty matters

  • Customer-support requests

  • Promotional offers

  • Customer feedback or review requests

SMS/Text Messaging

If you provide your mobile telephone number and consent to receive text messages, Smith AV may send you transactional or promotional text messages.

Message frequency may vary. Message and data rates may apply.

You may opt out of marketing text messages at any time by replying STOP to a message. You may reply HELP for assistance when supported by the messaging service.

Opting out of promotional text messages will not necessarily prevent Smith AV from contacting you regarding active appointments, transactions, service issues, or other communications that are legally permitted.

Mobile information and SMS consent information will not be sold to third parties for their own marketing purposes.

Where required by law, Smith AV will obtain appropriate consent before sending marketing communications.

4. Email Marketing

If you receive promotional emails from Smith AV, you may unsubscribe using the unsubscribe instructions included in the email.

Even after unsubscribing from promotional communications, we may continue sending non-promotional communications concerning your account, purchases, appointments, installations, payments, warranties, or existing business relationship with us.

5. Cookies and Similar Technologies

SmithAV.com may use cookies and similar technologies to operate and improve our website.

Cookies may be used to:

  • Remember website preferences

  • Improve site functionality

  • Understand visitor behavior

  • Analyze website traffic

  • Measure advertising effectiveness

  • Protect against fraud and abuse

  • Improve website performance

  • Provide relevant advertising where permitted

Some cookies are necessary for the operation of the website, while others may be used for analytics, advertising, or personalization.

You may be able to limit or disable cookies through your browser settings. Disabling certain cookies may affect the functionality of SmithAV.com.

Where required by applicable law, we may provide additional cookie controls or request consent before placing certain non-essential cookies.

6. Analytics and Advertising Services

Smith AV may use third-party analytics or advertising providers to understand how visitors interact with SmithAV.com and to measure the effectiveness of our advertising.

These providers may collect information through cookies, pixels, or similar technologies.

Depending on the services implemented on SmithAV.com, providers may include platforms such as:

  • Google

  • Meta

  • Microsoft

  • Website hosting providers

  • Customer relationship management providers

  • Marketing and advertising platforms

The information these companies collect is governed by their own privacy policies and contractual obligations.

7. How We Share Information

Smith AV does not sell personal information in exchange for money as part of our ordinary business operations.

We may disclose personal information when reasonably necessary to operate our business or provide services, including to:

Service Providers

We may provide information to companies that perform services on our behalf, including:

  • Website hosting providers

  • Customer relationship management providers

  • Scheduling platforms

  • Payment processors

  • Accounting providers

  • Email and SMS providers

  • Shipping and logistics companies

  • Product manufacturers

  • Distributors

  • Installation subcontractors

  • IT and cybersecurity providers

  • Marketing platforms

  • Analytics providers

  • Cloud-storage providers

These parties may receive information necessary to perform services for Smith AV.

Manufacturers, Distributors, and Vendors

For product orders, warranties, technical support, equipment registration, delivery, or project coordination, Smith AV may provide information to applicable manufacturers, distributors, shipping carriers, and vendors.

Business Transactions

Information may be disclosed in connection with a merger, acquisition, financing, restructuring, sale of assets, or similar corporate transaction involving Smith AV.

Legal Requirements

We may disclose information when we reasonably believe disclosure is necessary to:

  • Comply with applicable laws

  • Respond to court orders, subpoenas, or other lawful requests

  • Protect Smith AV's legal rights

  • Protect the safety or property of our customers, employees, or others

  • Investigate suspected fraud or unlawful activity

  • Enforce agreements or policies

8. Sale or Sharing of Personal Information

Smith AV does not sell personal information for monetary compensation as part of its ordinary business practices.

Certain advertising or analytics technologies may, depending on how they are configured and applicable law, be considered "sharing," "targeted advertising," or a "sale" of personal information under some state privacy laws even when no money is exchanged.

Where applicable, Smith AV will provide legally required methods for consumers to exercise applicable opt-out rights.

9. Data Security

Smith AV uses reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, loss, or misuse.

These safeguards may include:

  • Restricted access to customer information

  • Password-protected systems

  • Secure technology providers

  • Access controls

  • Employee or contractor confidentiality requirements

  • Secure payment-processing providers

  • Reasonable cybersecurity practices

However, no website, electronic transmission, network, or information-storage system can be guaranteed to be completely secure.

You should use reasonable precautions when transmitting information electronically.

10. Data Retention

Smith AV may retain personal information for as long as reasonably necessary to:

  • Complete your project

  • Provide products or services

  • Maintain warranty and service records

  • Maintain customer histories

  • Satisfy contractual obligations

  • Maintain accounting and tax records

  • Resolve disputes

  • Enforce agreements

  • Prevent fraud

  • Comply with legal requirements

Retention periods may vary depending on the type of information and the purpose for which it was collected.

When information is no longer reasonably necessary, we may delete, anonymize, or securely dispose of it in accordance with our business practices and applicable law.

11. Your Privacy Choices and Rights

Depending on where you reside and whether applicable privacy laws apply to Smith AV, you may have certain rights concerning your personal information.

These rights may include the ability to request that we:

  • Confirm whether we process personal information about you

  • Provide access to certain personal information

  • Correct inaccurate personal information

  • Delete certain personal information

  • Provide certain information in a portable format

  • Disclose categories of information collected

  • Disclose categories of third parties receiving information

  • Limit certain uses of sensitive personal information

  • Opt you out of certain targeted advertising

  • Opt you out of certain sales or sharing of personal information

  • Not discriminate against you for exercising applicable privacy rights

These rights are subject to applicable law, exceptions, verification requirements, and whether the relevant privacy law applies to Smith AV.

We may need to verify your identity before processing a privacy request.

Authorized agents may submit requests where permitted by applicable law, subject to appropriate verification and authorization requirements.

12. California Privacy Rights

If the California Consumer Privacy Act ("CCPA"), as amended by the California Privacy Rights Act ("CPRA"), applies to Smith AV and to your information, California residents may have certain rights regarding personal information.

These may include rights to:

  • Know what personal information has been collected

  • Access personal information

  • Request deletion

  • Request correction

  • Receive information regarding categories of personal information disclosed

  • Opt out of certain sales or sharing

  • Limit certain uses of sensitive personal information where applicable

  • Receive equal service and pricing when exercising privacy rights

Smith AV will honor applicable California privacy rights when required by law.

Nothing in this section is intended to provide rights beyond those required by applicable law.

13. Do Not Track and Global Privacy Controls

Some internet browsers allow users to transmit "Do Not Track" signals.

Because there is not a universally accepted standard for responding to all Do Not Track signals, our website may not respond to every such signal.

Where required by applicable law and technically supported by our website configuration, Smith AV may recognize legally applicable browser-based opt-out mechanisms, including Global Privacy Control signals.

14. Children's Privacy

SmithAV.com and Smith AV's services are intended for adults and businesses and are not directed toward children under the age of 13.

We do not knowingly collect personal information from children under 13 through our website.

If we learn that we have collected personal information from a child under 13 without appropriate authorization, we will take reasonable steps to delete that information.

Parents or legal guardians who believe a child has provided personal information to us may contact Smith AV using the information provided below.

15. Third-Party Websites and Services

SmithAV.com may contain links to third-party websites, manufacturers, payment processors, social-media platforms, or other online services.

Smith AV does not control and is not responsible for the privacy practices, security practices, or content of third-party websites.

We encourage you to review the privacy policies of third-party services before providing them with personal information.

16. Social Media

Smith AV may maintain profiles on third-party platforms such as Facebook, Instagram, LinkedIn, YouTube, Google, or other social networks.

When you interact with Smith AV through these platforms, the platform may collect or process information according to its own privacy policies.

Information you publicly post on social-media services may be visible to others.

17. Photographs, Videos, Reviews, and Testimonials

Customers may voluntarily provide photographs, videos, reviews, testimonials, or other content relating to Smith AV projects.

We will use such materials for marketing or promotional purposes when permitted by applicable law and consistent with any authorization obtained from you.

Please avoid submitting content containing confidential or sensitive information unless necessary for your project.

18. Security and Smart-Home Project Information

Because Smith AV provides technology integration services, certain projects may involve information concerning:

  • Home networks

  • Wi-Fi systems

  • Security cameras

  • Access-control systems

  • Smart-home automation

  • Lighting systems

  • Audio/video systems

  • Equipment locations

  • Construction or architectural plans

Smith AV will use this information for legitimate project, installation, configuration, technical-support, and service purposes.

Customers should not send passwords, security codes, alarm codes, private encryption keys, or other highly sensitive credentials through unsecured communication channels unless specifically instructed through an appropriate secure process.

19. Business Customers

If you interact with Smith AV on behalf of a business, builder, architect, designer, contractor, property manager, developer, or other organization, we may collect professional information including:

  • Name

  • Job title

  • Company

  • Business email

  • Business telephone number

  • Project information

  • Business correspondence

We may use this information to manage our business relationship, coordinate projects, respond to requests, provide estimates, and communicate regarding current or future business opportunities.

20. Changes to This Privacy Policy

Smith AV may update this Privacy Policy periodically to reflect:

  • Changes to our business

  • Changes to SmithAV.com

  • New technologies or service providers

  • Changes to our information practices

  • Changes in legal or regulatory requirements

When we update this Privacy Policy, we will revise the "Last Updated" date at the top of this page.

Material changes may be communicated through additional methods where appropriate or required by law.

21. Contact Smith AV

If you have questions about this Privacy Policy, wish to exercise an applicable privacy right, or have concerns regarding your personal information, please contact:

Smith AV Technology Solutions
Website: SmithAV.com
Phone: (630) 716-9228
Email: support@smithav.com
Mailing Address: 1552 S Route 59, #1476 Naperville, IL 60564

Privacy requests should include sufficient information for Smith AV to identify and respond to your request.

For your protection, we may request additional information to verify your identity before providing access to, correcting, or deleting personal information.